What if you could build million-dollar businesses and actually enjoy your life? In this episode of The Greatness Machine, Darius sits down with Shaahin Cheyene — entrepreneur, author, and founder of PodcastCola — for a conversation packed with insights and energy. They dive into Shaahin’s journey from launching groundbreaking products to helping others grow their influence through podcasting. Along the way, they explore what it really takes to scale successfully, why self-belief is your greatest asset, and how Shaahin is helping others break into Amazon selling — with a special gift just for listeners. You won’t want to miss this one!
357 | Shaahin Cheyene | Billion: How I Became King Of The Thrill Pill Cult
In this episode, Darius and Shaahin will discuss:
- Introduction and Guest Introduction
- Shaahin’s Origin Story
- The Rise of Herbal Ecstasy
- Challenges and Government Regulations
- From Billion Dollar Businesses to Vaping Innovations
- Crazy Stories from the Business World
- The Insanity of Cash-Based Operations
- Cultural Background and Family Expectations
- Finding Your Own Path to Success
- The Balance of Ruthlessness and Kindness
- Current Projects and Future Aspirations
Meet Shaahin:
Shaahin Cheyene is an award-winning entrepreneur, Amazon expert, inventor, author, and filmmaker based in Los Angeles, California. Born in Iran, Shaahin launched his entrepreneurial journey at just 15 years old with the creation of Herbal Ecstasy, the smart drug that ignited a global movement. Over the last 30 years, he has built a career spanning more than a billion dollars in revenue. As CEO and Chairman of Accelerated Intelligence, Shaahin helps brand owners scale their online sales across Amazon, eBay, Shopify, and Walmart. He’s also the founder of PodcastCola, the world’s largest podcast agency, and the creator of Amazon Mastery, a course designed to help others succeed on Amazon. Today, Shaahin continues to mentor rising entrepreneurs while leading a thriving business empire from his home in Venice Beach, California.
Meet Darius:
Darius is your host of The Greatness Machine. Darius is a mad scientist, high-growth CEO, serial entrepreneur, author, conscious capitalist, speaker, and entertainer. Darius is on a quest to create 1,000,000 Core Value Driven Organization by 2030. He is calling this “The Core Value Revolution.” Darius is an alumni of the Birthing of Giants Entrepreneurial Program at MIT and Stagen Integral Leadership Program. Darius’s accolades include being ranked #9 Top Rated CEO in America on Glassdoor, has won numerous Stevie Awards, and has founded and grown organizations that have been ranked #40 in the Inc. 500 and were ranked #3 Best Places to Work By the San Francisco Business Time. He is all about the P’s: Passion, Pizza, Puzzles, and, especially, Pink Unicorns. His book, The Core Value Equation, is an Amazon #1 Best Seller and is available at www.thecorevalueequation.com.
The Greatness Machine shares lessons on how to framework your drive for results, create limitless space, and win the war on talent.
My team and I are on a mission to help YOU create a cultural revolution. I want to teach you how to build a core value driven organization.
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Make Greatness Happen!
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Twitter: @kingdarius
LinkedIn: @dariusmirshahzadeh
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Don’t let your Core Values become a company artifact! Learn how to make Core Values the language of your organization. Pre-order my book The Core Value Equation found at the link below
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