191 | Devin Johnson | Trading Kicks for Code: How to Use LinkedIn to Generate Leads and Hire Top Talents

In this episode, Darius and Devin dive deeper into entrepreneurship, lead generation, marketing, and sales. They also talk about the importance of having the right mindset and knowing what you really want to achieve success. 

In this episode, Devin and I talked about:

  • How and why Devin started selling sneakers at a young age
  • Why Devin decided to distance himself from his family to find himself
  • Devin looks back on founding Kennected in 2018
  • The primary growth driver of the Kennected product
  • How to generate leads and sales on LinkedIn
  • Devin explains Kennected subscription and implementation pricing
  • The number one issue most businesses encounter
  • And other topics…

Meet Devin:

Devin Johnson is Kennected’s current Chief Executive Officer (CEO) and one of the company’s Co-founders. He’s a natural entrepreneur and leader who currently leads over 100 employees. His main philosophy is to establish a business that values relationships over money.

Growing up, he was always big into Motocross Racing and was eventually sponsored by Rock River Yamaha. He’s an independent thinker no matter what current trends are and is naturally competitive in everything he does.

Meet Darius: 

Darius is your host of The Greatness Machine LIVE. Darius is a mad scientist, high-growth CEO, serial entrepreneur, author, conscious capitalist, speaker, and entertainer. Darius is on a quest to create 1,000,000 Core Value Driven Organization by 2030. He is calling this “The Core Value Revolution.” Darius is an alumni of the Birthing of Giants Entrepreneurial Program at MIT and Stagen Integral Leadership Program. Darius’s accolades include being ranked #9 Top Rated CEO in America on Glassdoor, has won numerous Stevie Awards, and has founded and grown organizations that have been ranked #40 in the Inc. 500 and were ranked #3 Best Places to Work By the San Francisco Business Time. He is all about the P’s: Passion, Pizza, Puzzles, and, especially, Pink Unicorns. His book, The Core Value Equation, is an Amazon #1 Best Seller and is available at www.thecorevalueequation.com.

The Greatness Machine shares lessons on how to framework your drive for results, create limitless space, and win the war on talent.

My team and I are on a mission to help YOU create a cultural revolution. I want to teach you how to build a core value driven organization. 



Make Greatness Happen!



Facebook: @therealdariusm 

Instagram: @whoompdarius

Twitter: @kingdarius

LinkedIn: @dariusmirshahzadeh


Don’t let your Core Values become a company artifact!  Learn how to make Core Values the language of your organization.  Pre-order my book The Core Value Equation found at the link below 

The Core Value Equation




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