TGM Classic | Jessica Lawson | Start by…Starting

In today’s episode of The Greatness Machine, Darius chats with Jessica Lawson, a self-taught chef and baker. Food is her creative release and being in the kitchen keeps her centered. 

In this episode, Jessica and I talked about:

  • Start by starting: readjusting your thinking
  • The power of pursuing what you love
  • Tips for growing your following, organically
  • And other topics…

Meet Jessica:

Jessica is a self-taught chef and baker.  Food is her creative release and being in the kitchen keeps her centered. She started a blog to share recipes, favorite gadgets, and products with my friends and family. She is fiercely passionate about good quality ingredients, healthy-ish living, and sharing my original well-tested recipes. 

Meet Darius: 

Darius is your host of The Greatness Machine. Darius is a mad scientist, high-growth CEO, serial entrepreneur, author, conscious capitalist, speaker, and entertainer. Darius is on a quest to create 1,000,000 Core Value Driven Organization by 2030. He is calling this “The Core Value Revolution.” Darius is an alumni of the Birthing of Giants Entrepreneurial Program at MIT and Stagen Integral Leadership Program. Darius’s accolades include being ranked #9 Top Rated CEO in America on Glassdoor, has won numerous Stevie Awards, and has founded and grown organizations that have been ranked #40 in the Inc. 500 and were ranked #3 Best Places to Work By the San Francisco Business Time. He is all about the P’s: Passion, Pizza, Puzzles, and, especially, Pink Unicorns. His book, The Core Value Equation, is an Amazon #1 Best Seller and is available at

The Greatness Machine shares lessons on how to framework your drive for results, create limitless space, and win the war on talent.

My team and I are on a mission to help YOU create a cultural revolution. I want to teach you how to build a core value driven organization. 


Make Greatness Happen!



Facebook: @therealdariusm 

Instagram: @whoompdarius

Twitter: @kingdarius

LinkedIn: @dariusmirshahzadeh


Don’t let your Core Values become a company artifact!  Learn how to make Core Values the language of your organization.  Pre-order my book The Core Value Equation found at the link below 

The Core Value Equation




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